Learning Center
We break down the latest topics in online marketing into layperson terms,
showing how you can leverage them to make your phone ring.
Videos
Short, yet informative, videos to help you protect or grow your market share.
Recent Videos
Your business listings and citations, plus your content being cited by others, are no longer just “nice to have.” They are essential for local search and for the new era of AI-driven search (GEO)...- AI search is here, but that doesn’t mean you need a new service. At Ring Ring Marketing, we’ve already folded GEO (generative engine optimization) into your SEO and Local campaigns. This helps...
- AI is fueling a new wave of black hat SEO tactics known as black hat GEO, where fake content, synthetic authorship, and cloaked pages are used to manipulate search rankings. These shortcuts mi...
- The way people search online is changing... are you prepared for this shift? Many now rely on voice search to find quick answers, making the traditional SEO evolve into GEO (generative engine ...
- Seeing a dip in calls or website clicks from your Google Business Profile? It could be something simple, like a category change or outdated info. Or something more complex, like visibility los...
- Here are this week’s top headlines at HomeCarePost.com. Read “When Families Unsubscribe: What It Really Means — and How to Keep Them Engaged:” https://www.homecarepost.com/when-families-unsubs...
- Anyone can say they have the friendliest staff or highest quality service. That’s meaningless. When you have OBJECTIVE differentiators, you’re far more likely to get the call over your competi...
- The best way to get the call over your competitors is to have a clear differentiator (aka a USP). Either figure out what makes you different or CREATE something that does. Rick Gershman expla...
Books
We literally wrote the book on senior care digital marketing.
Ready to Grow Smarter?
Get a FREE book to help you boost billable hours (Home Care) or maximize average daily census (Home Health Care) using proven digital marketing strategies. The strategies inside are built for agencies providing 400+ billable hours per week that are ready to scale their growth efficiently. Choose the one that fits your agency best and start applying what works.
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Learn how to quickly expand your referral network and boost admissions with this FREE guide from digital marketing expert Welton Hong.
Marketing Guides
FREE downloadable guides to help you stay ahead of the latest marketing trends.
Recent Guides
- Is your home care agency struggling to get noticed online? Are your competitors showing up at the top while you're left behind? If your agency isn’t ranking in Google’s 3-Pack, you’re missing out...
- Unlock Proven Strategies to Attract Home Care Clients Fast! Are you struggling to fill your home care agency with the right clients? Are you frustrated by the lack of leads and wondering how t...
- Boost Your Home Care Agency’s Visibility: Mastering Google Search Ads Get Your FREE Guide to Increase Clients and Billable Hours! Is your home care agency struggling to get noticed online? Wa...
- Transform Your Home Care Agency’s Marketing Strategy for 2025! Get Your Free Guide to Boost Client Acquisition and Retention with Proven Digital Marketing Tactics Is your home care agency rea...
- Unlock the Secrets to Growing Your Assisted Living Community’s Resident Base in 2025! Discover Proven Digital Marketing Strategies to Boost Your Occupancy and Engagement Are you ready to ...
- Unlock the Full Potential of Your Assisted Living Community’s Online Presence! Get "From Clicks to Community: Mastering the Digital Landscape for Assisted Living" – Free Download! Is your a...
- Unlock Proven Digital Marketing Strategies to Transform Your Community Today! Are you struggling to fill your assisted living community with the right residents? Do you want to maximize your o...
- Get instant access to our FREE guide packed with proven strategies to turn your website into a powerful client-conversion tool. Are you struggling to convert your website visitors into loyal c...
Training
View our latest workshops, providing the real-world solutions to growing your business.
Recent Webinars
- Even the best agencies can miss opportunities if their websites aren’t guiding families to take the next step. Join home care marketing expert Welton Hong for this free workshop designed to sh...
- Growing your home care agency requires strategic planning. And with the challenges agencies face today, having a clear direction is more important than ever. Join home care marketing expert Welt...
- Home care agencies are navigating new challenges in 2025, from shifting client expectations and rising acquisition costs to the pressure of increasing billable hours without burning out your team...
- Referrals remain the most powerful way to grow a home care agency, but relying on chance or outdated methods can leave your calendar empty and your growth inconsistent. This free workshop will...
- A free 30-minute workshop for home care agencies that want to build a stronger, more authentic presence online—without spending all day on social media. If you’ve ever felt unsure about what t...
- What makes one home care agency unforgettable while others fade away? In this workshop, Welton Hong shares how to build a brand that connects with families, builds loyalty, and positions your...
- Struggling to Get Clients? Learn How to Rank Higher on Google! We know how much heart and effort you put into running your home care agency. You’re focused on providing compassionate care—but ...
- See What’s Missing in Your Lead Conversion Strategy—Free Workshop for Home Care Pros Your agency is getting calls—but are those calls turning into actual clients? Many senior care providers...
Blog
Short and to the point—learn the latest regarding senior care business.
Recent Blogs
- In an industry built on trust and timely support, home care agencies must find ways to connect with potential clients and family members who need help navigating their care options. Website ch...
- In a competitive industry like home care, reaching the right audience is essential to growing your client base and increasing billable hours. Paid advertising provides a powerful way to connec...
- As families navigate the decision to seek home care services for loved ones, many prioritize agencies that make the initial stages simple and accessible. A virtual consultation option provides...
- Encouraging potential clients is crucial to conversion, especially for home care agencies. One way to ensure this is to create an effective call to action. A clear call to action (CTA) helps g...
- For home care agencies, client referrals are a powerful way to attract new business and expand billable hours. Families often rely on word-of-mouth recommendations from trusted friends, health...
- Families searching for home care options often visit several websites, gather information, and take time to decide on the right provider. Retargeting ads allow your agency to stay top of mind ...
- Digital marketing is an essential way to connect with families and clients seeking caregiving support. But to make the most of your investment, it’s crucial to understand which marketing strategi...
- Building trust and establishing a positive reputation are essential for attracting and retaining clients in home care. Families seeking home care services are looking for compassionate, reliable ...