How Home Care Agencies Get Chosen on Google Maps

Understand What Drives Local Visibility

When families search for home care, they often choose directly from the Google Maps results at the top of the page.

That small section plays a major role in who gets contacted first.

In this workshop, Welton Hong explains how Google determines which home care agencies appear in map results, what influences rankings today and how recent changes (including AI) are beginning to shape local visibility.

You’ll gain clarity around:

• Why Google Maps drives high-intent inquiries
• The trust signals that influence placement
• What agencies should prioritize moving forward
• How to think about visibility more strategically

This session is designed to simplify what can often feel unclear, so your agency can approach Google Maps with greater confidence and direction.